Brand Horizons

Place brand management for countries, cities, and regions

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Welcome to Brand Horizons

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Keith Dinnie and Brand Horizons

Brand Horizons was founded by scholar, author and adviser Dr Keith Dinnie as a platform for his work in place brand management with countries, cities and regions. Keith Dinnie is a leading authority on place branding at country, city, and region levels. He is the author of Nation Branding: Concepts, Issues, Practice (Routledge, 2007), the world’s first textbook on nation branding. He is the editor of City Branding: Theory and Cases (Palgrave Macmillan, 2010). The eagerly awaited second edition of Nation Branding: Concepts, Issues, Practice has … Read More

  • Nation Branding (1st Edition)
  • Nation Branding (2nd Edition)
  • City Branding: Theory and Cases
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Nation Branding: Concepts, Issues, Practice (1st Edition)

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