Welcome to the Brand Horizons Nation Branding Blog. This blog will give an informal view on various topics related to nation branding. My intention is for this blog to position itself somewhere between the two opposite ends of the blogging spectrum, between ‘what I did today’ banality at one end of the spectrum and long-winded, pompous declamation at the other. So this blog will be a mix of things I have done or been involved with, as well as my humble observations on various matters related in one way or another with nation branding.
As there have now been a few reviews of my book Nation Branding - Concepts Issues Practice, I have summarised some of these reviews on the Brand Horizons website. You can read extracts from those book reviews by following this link: http://www.brandhorizons.com/
Keith Dinnie
www.brandhorizons.com
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